Brand identity · Animation
Strong branding builds trust before a customer ever speaks to you. Loops Digital creates logos, brand identities, marketing materials and animated videos that look professional and stay consistent across every channel.
Branding creates the visual identity customers use to recognize your business, from logos, colors and typography to stationery and marketing materials. Animation turns your message into a short visual story. We confirm project deliverables, revisions, file formats and timeline before work begins.
Brand identity
Your logo is often the most visible part of your brand. We create clear, memorable marks that work across your website, business cards and social profiles. Scope, concepts, revisions and final file formats are confirmed in your project agreement.
Mascot and dimensional logo styles can give a brand a distinctive personality. They can suit consumer, hospitality, education and entertainment businesses, with the right style chosen for where and how the identity will be used.
Business cards, letterheads, envelopes, brochures, flyers and banners help keep your identity consistent in the real world. We confirm the deliverables and production requirements before quoting so the work fits your needs.
Consistent social graphics and icon sets help audiences recognize your business across platforms. We can shape a reusable visual system that works alongside your social media and content marketing.
Brand guidelines document how to use your logo, colors, fonts and tone. They give your team and partners a shared reference, helping keep future marketing materials consistent as your business grows.
Video animation
Explainer videos make a product or service easier to understand on your website or landing page. We can support the work from scriptwriting and storyboarding through animation and editing.
Whiteboard animation can suit education, training and step-by-step ideas. Typographic animation brings key messages and statistics to life through carefully paced movement and visual hierarchy.
2D and 3D animation can support product demonstrations and brand stories. We agree the style, intended use, duration and scope before production begins.
Animated logos add polish to video openings, presentations and outros. We can also create motion graphics to make key ideas clearer within a larger video.
We can handle scriptwriting, storyboarding, motion graphics and video editing. Scope, duration, turnaround and deliverables are confirmed for each project.
Packages and scope
The current Packages page describes quotation-based engagements rather than fixed branding prices. We confirm the scope, deliverables, concepts, revisions, formats and timeline in writing before work starts. Custom character animation and larger video projects are quoted by scope.
Ownership and usage terms are set out in your approved agreement. Ask us to confirm the terms that apply to your project before publishing or distributing the final work.
Our process
Share your business, audience, competitors and style preferences.
We confirm the deliverables, package or project scope, and timeline in writing.
We present design or creative concepts appropriate to the agreed scope.
We refine the selected direction within the revisions confirmed for your project.
You receive the approved deliverables in the formats agreed for your project.
We can apply your brand across stationery, web and marketing materials.
A brand that works everywhere
A consistent brand helps people recognize your business across search results, ads, your website, social profiles and print. Consistent business names, logos and descriptions also help search engines and AI systems understand who you are, supporting our SEO services and AI search optimization.
We prepare web-ready assets with formats and dimensions suited to their use. Large logos, oversized images and autoplay video can affect loading speed and layout stability, so asset delivery is considered alongside performance.
We aim for Google's good Core Web Vitals thresholds at the 75th percentile of real visits: LCP 2.5 seconds or less, INP 200 milliseconds or less and CLS 0.1 or less. See web.dev Core Web Vitals.
Reviewer credentials: add verified team name, title and experience before publication.
Last updated: November 12, 2026
Common questions
The number of logo concepts depends on the project scope. We confirm the concepts, revisions and file formats in writing before work begins, so you know what is included in your quote and what to expect at each review stage.
Ownership and usage terms are confirmed in your approved agreement. Review those terms before the project starts, as rights can depend on the agreed scope and deliverables. Contact us if you need specific usage rights for your business.
Yes. We can extend your visual identity into stationery such as business cards and letterheads, as well as brochures, banners, social graphics and icons. We confirm which materials and file formats are included in the project scope.
Yes. We create explainer videos and can work in whiteboard, typographic, 2D and 3D animation styles. Scriptwriting, storyboarding, motion graphics and editing can be included depending on the project scope and agreed deliverables.
Turnaround depends on the agreed scope, review process and project schedule. We confirm the timeline before work starts and keep you informed at each stage, from discovery and concepts through revisions and delivery of final files.
Yes. Revisions are handled according to the scope confirmed for your project. We will state the revision allowance in writing before work begins and do not promise unlimited revisions unless that is specifically included in your agreement.
Final file formats depend on the deliverables and intended use. We confirm the formats before work begins, which may include web-ready assets such as SVG where suitable. Your approved scope will list the files included in delivery.
Yes. Our web development team can build a website that reflects your new brand. We can coordinate the visual identity and website work so colors, typography and other design choices carry through to the finished site.
Yes. We create explainer, whiteboard, typographic, 2D and 3D animations, as well as animated logos. We confirm the intended audience, use, video length, production scope and delivery requirements before quoting.
We design brand identities for use across websites, ads, social profiles, print and video. We clarify the scope, deliverables, revisions, timeline and ownership terms before work begins, so expectations are clear throughout the project.
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